What Is Private Label Skincare?
A Complete Guide
Ready to launch your own skincare line but don't know where to start? Private label skincare allows you to put your brand name on products manufactured by a third party. This comprehensive guide walks you through the entire process, from understanding timelines and costs to selecting the right supplier and ensuring regulatory compliance. We answer the most common questions to help you build your dream brand with confidence.
Click below to access the complete guide and take the first step toward launching your skincare empire.

Private Label Skincare: Frequently Asked Questions
Your guide to understanding the process of creating your own skincare brand.
Getting Started
What is the difference between private label and white label skincare?
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Private label involves putting your branding on our existing, proven formulas, which we can customize for you. White label is a more generic approach where a manufacturer sells the exact same product to multiple brands. We specialize in private label, offering unique branding opportunities to help your line stand out.
What is the first step to starting my own skincare line with you?
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The first step is to explore our product catalog and decide which products fit your brand vision. From there, you can request samples to test the quality for yourself. Our team is also available to help you curate a product assortment that aligns with your goals.
Products & Quality
What is the difference between medical-grade skincare and the regular skincare I can buy at the mall?
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Medical-grade skincare typically features higher concentrations of active ingredients and undergoes more rigorous testing to support specific claims. It is usually sold exclusively through licensed professionals like dermatologists or estheticians. In contrast, regular skincare is formulated for general consumer use, is available at retail stores, and focuses on cosmetic benefits rather than treating specific medical conditions.
Are your products compatible with popular active ingredients like Retinol, Vitamin C, and AHAs?
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Yes, our formulations are developed by expert chemists and are designed to be stable and effective. Many of our base formulas already include popular actives like Vitamin C, retinoids, and various acids. We ensure our products deliver results safely and effectively.
What is the shelf life of your products?
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Our products have a typical shelf life of 24 months unopened. Once opened, we recommend using them within the Period After Opening (PAO) time indicated on the packaging, which is usually 6 to 12 months, to ensure maximum freshness and efficacy.
Are your products cruelty-free or vegan?
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Yes, we are committed to ethical practices. Our entire product line is cruelty-free, and we offer a wide range of vegan-friendly formulas. You can find specific details on each product page.
How do you ensure ingredient transparency, especially for allergens?
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We provide complete ingredient lists (INCI) for every product. Our formulas are made without common irritants, but we always recommend patch-testing. If you have concerns about specific allergens, our team can guide you toward suitable products for your brand.
Packaging & Branding
Do you customize labels?
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Yes, we customize labels to represent your brand, unlike other private label companies that use the same bottles and labels for every brand. Our design team works with you to create unique, professional packaging that captures your brand's identity and appeals to your target customer.
Ordering & Pricing
How much does it cost to start my line?
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You can get started with as little as $1,000 in product. This initial investment allows you to launch a curated selection of products without a significant upfront financial commitment, making it easier to test the market and grow your brand.
How does your pricing work?
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Our pricing is tiered, meaning the more you purchase, the less it costs per unit. This structure is designed to support your growth, offering greater profitability as your brand scales and your order volumes increase.
Can I order products in bulk?
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Yes, we offer bulk options for many of our products. The minimum order quantity (MOQ) for bulk purchases is 3 gallons per SKU. This is a great option for estheticians who use products in-house for treatments or for brands with high-volume sales.
What is your policy on returns or damaged products?
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We stand by the quality of our products. If you receive any items that are damaged during shipping, please contact us within 7 days of receipt with photos of the issue. We will work with you to arrange a replacement or credit.
Customization
Do you customize formulations?
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Yes, we do. For clients seeking a completely unique product, we offer custom formulation services. However, due to the extensive development process involved, the minimum order quantity (MOQ) for a custom formula is 2,500 units per SKU.
What is the cost to custom-formulate your own product?
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There is a $500 fee for the formulation process, which covers the development of the custom sample. However, this fee is fully reimbursed when you place a production order for your product. The minimum order quantity (MOQ) for custom formulations is 2,500 units.
Timelines & Logistics
What is the typical lead time for an order?
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Lead times can vary depending on the complexity of your order, such as label design and printing. Generally, initial orders take approximately 4-6 weeks from final design approval. Reorders are typically processed faster, usually within 2-3 weeks.
What is the lead time for skincare orders with customized labels, and or packaging?
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Custom packaging lead time: 6–10 weeks
This window depends on the packaging supplier’s production schedule and any special finishes (e.g., foils, embossing, custom molds). -
After packaging arrives to us: 1–2 weeks for filling, labeling, QA, and outbound shipment
Once we receive your packaging, we’ll complete production and ship directly to you or your designated fulfillment center. -
How to keep timelines on track:
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Provide final-approved artwork and dielines early
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Confirm packaging specs and MOQs with your supplier
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Share receiving requirements (barcodes, carton labels, inserts) in advance
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How do I reorder products?
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Reordering is simple. You can contact your dedicated account representative or place a new order by contacting your sales consultant or emailing: orders@inspiraskin.com. We keep your branding and formulation details on file to ensure a smooth and efficient turnaround for subsequent orders.
What are the storage and shipping requirements for the products?
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Our products should be stored in a cool, dry place away from direct sunlight to protect their stability and potency. We handle all initial shipping with care to ensure your order arrives in perfect condition.
Dropshipping:
Do you dropship products directly to your client's individual skincare patients/clients?
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We don’t offer drop shipping to individual end customers. Because we serve a large number of private label clients—each with unique labeling, packaging, and design requirements—handling one-off shipments isn’t feasible.
What we can do:
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Ship bulk orders to your preferred 3PL or fulfillment center
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Coordinate packaging and labeling per your brand guidelines before shipment
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Support ongoing replenishment schedules to keep your inventory stocked
If you share your fulfillment center’s receiving requirements and any labeling specs (barcodes, carton labels, inserts), we’ll make sure everything arrives ready to process.